Think viral marketing doesn’t count when it comes to summer movies?
Just ask the producers of “The Blair Witch Project.”
Now, the studio behind the kiddie show reboot “Land of the Lost” is offering up two online games to whet audiences’ appetites for the new Will Ferrell comedy.
Steer Chakker through the Land of the Lost to save the film’s key characters. Yes, it plays like Frogger of yore, but you get to hear Ferrell shout whenever you make a wrong move.
You can also play an adventure game on your iPhone via the film site – go to the home page for the link.
“Land of the Lost,” based on the ridiculously primitive 70s kiddie show, hits theaters June 5.
(Photo: Danny McBride, Will Ferrell and Anna Friel star in “Land of the Lost.”)
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